The China Association of Automobile Manufacturers held its September 2014 press conference in Beijing.

Category: Corporate News

Release Date: 2014-11-25

Summary: On the afternoon of September 11, 2014, the China Association of Automobile Manufacturers held an information briefing in Beijing. At the event, Dong Yang, Executive Vice President and Secretary-General of the association, fielded questions from reporters on key industry issues and urged the media to call on the public to pay greater attention to Chinese‑brand automobiles. The press conference was chaired by Shi Jianhua, Deputy Secretary-General of the China Association of Automobile Manufacturers, and was attended by journalists from more than 80 media outlets, including Xinhua News Agency and China Central Television. Deputy Secretary-General Yao Jie presented an overview of the economic performance of the automobile and motorcycle industries for August 2014, while Deputy Secretary-General Xu Yanhua addressed matters of mutual concern and support…

　　On the afternoon of September 11, 2014, the China Association of Automobile Manufacturers held an information briefing in Beijing.
　　At the conference, Dong Yang, Executive Vice President and Secretary-General of the China Association of Automobile Manufacturers, fielded questions from reporters on key industry issues and urged the media to call on the public to pay greater attention to Chinese-brand automobiles.
　　The press conference was chaired by Shi Jianhua, Deputy Secretary-General of the China Association of Automobile Manufacturers, and was attended by reporters from more than 80 media outlets, including Xinhua News Agency and China Central Television. Deputy Secretary-General Yao Jie presented an overview of the economic performance of the automobile and motorcycle industries for August 2014, while Deputy Secretary-General Xu Yanhua released a press statement on the shared commitment to supporting the growth of Chinese‑brand automobiles.
　　In his briefing on key automotive industry indicators—including vehicle production, sales, and inventory; motorcycle production and sales; import and export performance; and economic profitability—Deputy Secretary-General Yao Jie noted that in August 2014, national automobile production and sales reached 1.7144 million and 1.7156 million units, respectively, up 0.34% and 6.02% month-on-month, and up 2.22 and 4.04 percentage points year-on-year. From January to August, cumulative automobile production and sales totaled 15.2189 million and 15.0173 million units, representing year-on-year growth of 8.61% and 7.67%, respectively.
　　In August 2014, China’s automotive industry exhibited the following characteristics: vehicle production and sales posted modest year-on-year growth; passenger car production and sales continued to expand year over year; commercial vehicle production and sales declined significantly; the market share of Chinese-brand passenger cars continued to fall compared with the same period last year; automobile exports contracted; the top ten companies in the sector maintained robust growth; key enterprises saw rapid increases in their major economic indicators; motorcycle production and sales declined; and motorcycle exports also fell.
　　From January to August, the top fifteen Chinese-brand automotive groups in terms of sales were: SAIC, Changan, Dongfeng, BAIC, Great Wall, FAW, Brilliance, JAC, Chery, BYD, Geely, Lifan, SINOTRUK, GAC, and Jiangnan. For passenger car sales, the top fifteen Chinese-brand groups were: SAIC, Changan, Dongfeng, Great Wall, Chery, BAIC, BYD, Geely, FAW, Brilliance, JAC, Jiangnan, GAC, Lifan, and Haima. As for commercial vehicle sales, the top fifteen Chinese-brand groups were: BAIC, Dongfeng, Changan, SAIC, JAC, Brilliance, FAW, SINOTRUK, Great Wall, Shaanxi Auto, King Long, Lifan, ZTE, Yutong, and Tangjun Ouling.
　　Deputy Secretary-General Xu Yanhua issued a press release on the shared concern for and support of the growth of Chinese‑brand automobiles, noting that the market share of Chinese‑brand passenger cars has declined for 12 consecutive months, drawing attention from the industry, all sectors of society, government agencies, and senior policymakers. The primary factors behind this decline include the gap between Chinese and foreign brands, a slowdown in growth rates, and vehicle purchase restrictions imposed in certain major cities, as well as the continued downward pressure on prices from foreign brands. The association believes that, in addition to the well‑known reasons cited above, a lack of public awareness about Chinese‑brand vehicles and an insufficient culture of purchasing and using such vehicles are also key contributing factors to the current situation.
　　Over more than a decade of development, Chinese-brand passenger vehicles have made tremendous strides, particularly in the past five years, as evidenced by six key areas: first, major automakers have established relatively comprehensive R&D systems; second, R&D capabilities have improved markedly; third, product quality has steadily advanced; fourth, product quality has been enhanced; fifth, market coverage has expanded significantly; and sixth, new‑energy vehicles have experienced rapid growth.
　　Although the overall market share of Chinese-brand passenger vehicles has declined, leading automakers such as Changan, SAIC, FAW, GAC, and BAIC have managed to sustain growth amid a continued slowdown in both the growth rate and market share of Chinese-brand passenger cars. Moreover, models like the Eado, Roewe, Bestune, Haval, and Geely have posted growth rates that outpace the segment’s average. The association attributes this performance to companies’ commitment to delivering solid products, unwavering quality control, and long-term brand-building strategies—efforts that point toward strengthening Chinese automotive brands and represent the path forward for China’s auto industry.
　　Under the strong presence of foreign brands, helping consumers to understand, purchase, and use Chinese-brand passenger vehicles is both a responsibility of automotive enterprises and an inescapable duty of the industry and the media. We must actively promote the positive image of Chinese-brand automobiles, foster a climate that encourages their purchase and use, and ensure that “Made in China” cars—and the Chinese Dream—gradually become mainstream cultural trends in the marketplace.
　　Finally, Deputy Secretary-General Xu Yanhua stated that the China Association of Automobile Manufacturers has consistently supported the development of Chinese‑brand vehicles. She highlighted to the media the association‑organized China Brand Vehicle Touring Exhibition and called on the press to continue to closely follow and champion the growth of Chinese‑brand automobiles.

Keywords: The China Association of Automobile Manufacturers held its September 2014 press conference in Beijing.

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